Do you use automation for your business? If you’re a busy female entrepreneur with an up-and-running business, chances are you’ll benefit greatly from it. You do want to save yourself time, energy, and money, right? And you don’t want to keep doing the same tasks over and over again, surely? This is where automation comes in handy. If you’re not yet using automation for your business, now is the time to start. And I’ll share with you some tips on business automation that I personally found useful as a business coach for female entrepreneurs.




Automation can work wonders for your business. But while it can help you out a lot in running your business, there are other areas that you need to work on so you can get the results that you want. Automation will not make a significant difference when you don’t have other systems in place, such as standard operating procedures, branding guidelines, and many others that make sure your business processes run smoothly and accurately. When you’re scaling and growing your business, you need a holistic approach that will address all areas of your business. For this reason, I came up with the system, “The Women’s Blueprint for Business Success.” Check it out here. 

blueprint for women


Automation is a sub-area of Clever Tools (Area 5), one of 9 areas addressed in “The Women’s Blueprint for Business Success.” In total, there are 45 sub-areas in the blueprint, all working together to help you run a successful business.

That said, here are some useful tips when you want to save time and money with business automation:


1. Automate recurring tasks in your business

When you’re running a business, there are many tasks that recur––they’re a big part of making sure everything runs well and on time. But do you really want to be doing all these yourself and do them every day for that matter? I don’t. I don’t like doing the same thing over and over again. Also, I don’t get energy from that. And I’ve talked about energy many times before and how important it is to radiate and vibrate positively. When you don’t like what you’re doing, that just won’t happen. You’d rather spend your time and energy on other areas that you love doing and that will make you money, especially when you’re a female entrepreneur. So, for tasks that need to be done daily, tasks that are administrative in nature, or tasks that you don’t like doing, the first thing you should look at is: Can I automate this? If you can, the best thing to do is automate them.    

Business Automation


2. You can automate tasks in almost all areas of your business

Recurring tasks are mostly on the admin side of the business, but automation is not just for that. There are many different areas and different ways to automate your business. Aside from sending invoices and reminders, you can also automate your email marketing. For social media, you can automate the scheduling of your posts instead of posting each one yourself. You can even use tools for copywriting if you don’t want to spend a lot of time creating your content. Have proposals been signed off? You can automate that too. Scheduling calls and appointments? Yes, automate. If it’s a task that needs to be done regularly, in any area of your business, there most likely is an automation tool for it.


3. Automation is cheaper and more accurate

You’re probably wondering if you’re going to spend on automation, why not just delegate or outsource? Same outcome, right? Not exactly. If you compare the cost of outsourcing or hiring a VA to the cost of buying a business automation software, automation is definitely much cheaper. In fact, if you check out platforms such as Appsumo, there are lifetime deals you can purchase just one time without recurring monthly charges.

Automation also has the advantage of accuracy. When set correctly, it doesn’t make mistakes. Without the element of human error, it’s more reliable and will take less time to set up. If these are factors that are important to your business process workflow, you should definitely consider automation.

Business Automation


4. You don’t have to buy the full versions of automation tools

Purchasing the premium versions of business automation tools can indeed be pricey. But most often with your small business, you don’t really need all the features included in the full version, especially if you’re just starting out. So, before you buy premium, check out the inclusions. If you don’t need or won’t be able to use all these features for your business, the free or basic versions of the apps work just as well. And if your business grows and the time comes that you do actually need those features, you can upgrade.


5. You can always try business automation software before purchasing them

Not sure if you want or need an automation tool? Try it out first. Most, if not all, subscriptions nowadays come with a trial period and money-back guarantee. So, if you’re not ready to commit to a purchase, take advantage of the trial period to test out the app and see if it’s worth it. If not, cancel it and try out another one until you find the business automation software that works for your business.

Business Automation


6. Make sure that your business automation software works for your particular needs

Like I previously mentioned, there are many, many tools out there that offer good deals at affordable prices. But before you make that purchase, make sure that it works for you. Is it the right tool for your type of business, your location, or your clientele? How about the language or legislation in the country your business is operating in? These are just some of the factors you need to consider when choosing the right business automation software. For example, I use a Dutch bookkeeping tool that takes into account the Dutch VAT and tax. If you’re going to automate your business, look into these and do your research.


Summing it up

Business automation has become an indispensable part of scaling a business. Particularly in this current pandemic that we and our businesses are going through, it is an efficient way to save time, effort, and money. Automation helps us keep our businesses going no matter what.

But again, automation is not the only part of your business that you need to work on when you want your operations to run smoothly. Other components such as having SOP’s, financial plans, and even hiring team members to do what automation cannot, are all equally important when you’re scaling and growing your business. You need to be working on all these areas, nine to be exact if you want serious results. Learn more about these nine areas in my system, “The Women’s Blueprint to Business Success” here.



Learn more 

My name is Tineke Rensen and I am a business coach for women. I created the system “A Women’s Blueprint for Business Success,” where I work with female entrepreneurs in 9 major areas in their business.

There are many out there who call themselves “business coaches” but have never had their own business. What you need is a business coach who has experience in scaling and growing businesses. And I’ve had plenty. In my 31 years of experience, I’ve become an expert on many areas, and I can help you with whatever topic you need help with. Because it NEVER is about changing just one thing that’ll pivot your business around

If you want to learn more about what makes a good business coach for women check out this article about the 20 questions you should ask a business coach for female entrepreneurs.

Interested to learn how you can work with me one-on-one to build your one-woman gig to a proper business and double your income within a year? Click here now to schedule a quick 15-minute call with me and get started.


About the author:

Tineke Rensen

Tineke Rensen of Powerful Business Academy has been in business for 31 years. She built an international Outdoor and Survival business from scratch and sold it after 22 years.

Tineke was also a national whitewater kayaking champion.

She now is one of the most all-round business accelerators and mentors you can find. She helps businesswomen to “Scale & Grow, Make More Impact And Work Less.” There are very few topics she cannot help you with in your business. Many people find this hard to believe, but hey, how much do you think you know about scaling businesses if you live it day and night for 31 years?

Tineke created the system “A Women’s Blueprint To Business Success.” She is a multi-awarded serial entrepreneur and is the author of the book “Maximum Business Growth For Women.

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